Directory review
G2 review
Dominant B2B software review platform.
At a glance
DirPilot Score from 3 of 5 factors. The rest aren't checked yet, so it may move.
- Domain rating
- 91
- Visits / month
- Not checked Check pending
- Price
- Free, paid from $299
- Link type
- unchecked Check pending
- Approval
- ~5 days
- Listings indexed
- Not checked Check pending
Our verdict
G2 is one of the strongest domains you can get a listing on (DR 91). We haven't confirmed whether its listing links are dofollow yet. You can list for free, with paid options to go faster or get featured and approval takes about 5 days.
Best for B2B SaaS and service companies that have real customers who can leave reviews for buyers comparing tools.
About G2
G2 is a B2B software and services review site where buyers research products using verified customer reviews. Its seller site calls it "the #1 destination for buyers among other B2B review sites" and cites 3M+ reviews. Vendors create or claim a product profile, collect reviews and can buy marketing packages.
What a listing gets you
- Product profile and seller page in a G2 category
- Customer review collection and syndication
- 'Users Love Us' badge license (free tier)
- Paid tiers: custom CTAs, upgraded profile, branded banners, review campaigns, gift-card review credits, profile visitor data, report and milestone badges
- Profile analytics in my.G2: reviews gathered, page views, comparisons, leads submitted
Pricing, timing and links
- Pricing
- Free: basic profile, standard seller page, 3 users or profile admins, a 'Users Love Us' badge license, and basic review collection and syndication ("Access to your basic G2 Profile will always be free"). Starter is for companies with 1 to 100 employees at $299/month or $2,999/year; one version of the plans page says this is year-1 pricing that rises to $599/month or $6,000/year in year 2. Professional and Enterprise are priced through sales.
- Approval time
- "Our G2 research team verifies your product or service ... in about 3-5 business days"; after a claim request, "our team will review your submission for final approval within 1-3 business days."
- Links
- Not verified: G2 product pages blocked automated access, and G2's own pages say nothing about link attributes.
Before you submit
- Submit the request form. The product is "conditionally approved", then verified by G2's research team before being placed in a category
- Claiming and editing the profile goes through my.G2 (log in with LinkedIn, Facebook, Google or business email), and claims are reviewed
- Starter plan is limited to companies with 1 to 100 employees
- Paying customers must activate the 'Core' profile module ("we require all customers to activate Core")
- Submissions openYES
How to get approved
- After you submit the request form, claim the live profile so you can update it; G2 says claims are reviewed within 1-3 business days.
- Allow about 3-5 business days for G2's research team to verify the product and assign its category.
- Line up customers to review you: the free tier includes review collection, and paid tiers add gift-card review credits and campaigns.
- If you have more than 100 employees, Starter is not open to you, so budget for a sales conversation.
Similar directories
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|---|---|---|---|---|---|---|---|
| FinancesOnlineFINA | 87 | 87 | — | — | unchecked | — | — |
| Software AdviceSOAD | 87 | 87 | — | — | unchecked | — | — |
| GoodFirmsGOOD | 86 | 86 | — | — | unchecked | — | — |
| GetAppGETA | 85 | 85 | — | — | unchecked | — | — |
| TrustRadiusTRUS | 85 | 85 | — | — | unchecked | — | — |
Questions
Is G2 free?
Yes, there is a free option, with paid upgrades for faster or featured placement.
How long does G2 take to approve a listing?
"Our G2 research team verifies your product or service ... in about 3-5 business days"; after a claim request, "our team will review your submission for final approval within 1-3 business days."
How do I submit to G2?
Submissions go through https://www.g2.com/products/new. Have this ready: Submit the request form. The product is "conditionally approved", then verified by G2's research team before being placed in a category; Claiming and editing the profile goes through my.G2 (log in with LinkedIn, Facebook, Google or business email), and claims are reviewed; Starter plan is limited to companies with 1 to 100 employees. Or let DirPilot submit for you, along with every other directory that fits your product.